Artificial intelligence is everywhere: finance, health, mobility, marketing… but it is also making its way onto the fairways. Long reserved for statistical analyses on the PGA Tour, AI is now opening up to all enthusiasts, whether they have a 5 or 25 handicap. Its impact can be observed on three levels: equipment, technical swing analysis, and game strategy.
Until now, golf club design relied on engineers’ experience, some physical testing, and a lot of intuition. Today, major brands harness the computing power of AI to generate millions of virtual configurations.
The goal? To find the perfect combination between:
Thanks to these simulations, it is now possible to customize clubs no longer only for pros, but for every type of player. An amateur can today benefit from a driver or an iron designed to maximize ball speed, impact tolerance, and the overall feel at the moment of contact. Result: equipment that is more effective, faster, and better suited.
Film your swing with your phone, and an AI like Swee or Sportsbox AI transforms it into a ultra-precise 3D model. These solutions identify flaws that even an experienced human eye might miss: torso tilt, delayed hip rotation, imbalance on the vertical axis…
In just seconds, the app tells you:
Until now reserved for high-end simulator analysis sessions, this technology now allows any golfer to access professional-level technical feedback from their smartphone.
⚠️ Note: there is no perfect swing. Even among the best, styles vary (Jon Rahm vs Rory McIlroy). Current AI provides a solid foundation, but it does not yet replace 100% personalized coaching based on personal preferences.
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With apps like Teech Golf, artificial intelligence no longer just analyzes your swing at the driving range. It joins you during your rounds, analyzing:
The app uses all this data to generate a tailored improvement plan. For example:
This data-driven approach helps each player make better decisions and improve faster, focusing on where the gains are most immediate.
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Far from distorting this traditional sport, artificial intelligence enriches it. It does not replace practice or instinct, but it optimizes what can be learned from every shot played. And above all, it makes progress accessible to everyone: from the occasional player to the seasoned competitor.
AI won’t turn you into Tiger Woods… but it might just help you beat your personal best this weekend.
Passionate golfer and co-founder of Teech Golf. My mission with Teech is to build technology that becomes a true companion in helping you improve your game.
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